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"The Specialist" Sales and Management Bible
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A Must Read for all Sales and Management Professionals


The writings in this book are a compilation of anecdotal daily posts from "The Specialist" Blog as well as vital segments from "The Specialist" National Radio Hour. Coupled with your comments and questions, the life lessons that are integrated throughout the book make this not only a must read, but the perfect sales and management handbook. It is our hope that you may enjoy this book as if you were sitting down and having a good long chat with "The Specialist".

Once payment has been confirmed, you will be immediately redirected to our product download page. If you encounter any problems with the download or have any questions about your purchase, please do not hesitate to contact me at chris.kettner@gmail.com.

136 pages, 19 chapters, and 116 articles with real-life sales and management advice!


Table of Contents

So You Want To Be A Salesman

      So You Want to be a Salesman...hmmm...

      Pros and Cons of the Sales Profession

      Sales Training

      You Need To Know

      The Impostor

      Penmanship in Sales – Say What?

      Interpretation

      Top 10 Reasons Prospects Won’t Buy From YOU

      Why Unemployed Experienced Salespersons Can’t Keep Work

      The Unsolved Mystery In Sales

      It’s Your Attitude, Not Your Aptitude That Determines Your Altitude In Life!

Beginning Closing Techniques

      Commitments

      The Pipe Smoker

Sales Tips For Beginners

      Seasonal Sales Jobs

      Goal Setting

      Consistency and Positive Thinking

      “I’ve Arrived!”

      The Importance Of Simplicity In Sales and Management

Best and Worst Sales Stories

      Pre-Selecting

      The Power of Words

      A Great Story on Outlook

      The Worst Small Talk Story

      Don’t Judge A Book By its Cover

      Cutting Out The Cancer In Sales/Management

      Perseverance

Advanced Closing Techniques

      The Ultimate Closing Technique

      The Picture Show

      The Hidden Importance of Listening

      Advanced Closing Technique

      The Surprise Close

      An Ounce Of Silence…

      Advanced Sales Psychology

Advanced Sales Techniques

      Small Talk

      It is Not About You!

      The Three Legged Sale

      Talking After The Sale

      The Handshake

      Fatigue Makes Cowards of Us All

      Reinforcing Positive Comments

      The Assumptive Close in Sales Training

      Signing The Sales Agreement

      Patience WITH Persistence In Sales

      Advanced Sales Tip

      Losing The Sale Unnecessarily

      Pride And Dropping Your Price In Sales

      Bashing Your Competition In Sales

Advanced Sales Psychology

      Bonding With The Little People

      Rhythm in Sales

Sales Ethics

      When Is It Okay To Lie To Make A Sale?

      Integrity

      Is There a Place for Morals and Ethics in Sales?

      Pointing Fingers In Sales And Management

Corporate Sales Training

      Being Yourself In Sales

      Terminology

      Sales and Management Trainers

      Permanent Potential in Sales and Management

      Top 10 Things I’ve Learned In Sales/Management

      Sales/Management Training Rewards

      Attention New Trainers in Sales/Management

      More In Depth Tips For New Trainers In Sales/Management

      “How Come?” In Sales/Management

      The Art Of The “Story” In Training And Sales

      The Pluses And Minuses Of Watching One Of The Best

      Over Aggressiveness In Sales

      Relating Persistence To Advertising And Sales

      Keeping Control In Sales

Sales/Management Series

      Age Factors in Sales/Management Training - Part 1 of 5

      Age Factors in Sales/Management Training - Part 2 of 5

      Age Factors in Sales/Management Training - Part 3 of 5

      Age Factors in Sales/Management Training - Part 4 of 5

      Age Factors in Sales/Management Training - Part 5 of 5

      Creating A Sales Team…Part 1 Of a 3 Part Series

      Creating A Sales Team…Part 2 Of a 3 Part Series

      Creating A Sales Team…Part 3 Of a 3 Part Series

      Losing Your Position In Sales/Management

      Attention To Detail In Sales And Management

So You Want To Be a Manager

      Only One Sale in Two Months!

Management for Beginners

      Catching People Doing Things Right

      The Cook’s in the Kitchen

      Management Scenario Of The Day

      “The “Specialist” Gives His Take

      Where Does Manhood Fit Into Management?

Management Training

      The Little Things

Corporate Management

      Termination With Romance in Management

      Dealing With "Mr. Indispensable"

      Team Concept In Sales And Management

Advanced Management Psychology

      Overcoming Objections

      Advanced Management Technique

      Follow Up

      Nurturing Young Managers

      Closing An Employee

      The Invasion of Management

      The Perfect Storm In Sales And Management

      Intimidation In Sales/Management

      There Comes A Time In Sales And Management

      The Heavy Handed Management Style

      I’ve Seen This Movie Before In Management

Best and Worst Management Stories

      A New Method of Training

      You Can Always Count on Gonja Jim!

Management Ethics

      Showing Lack of Respect to Prospects

      An Honest Day’s Pay

      Ethics and Morals in Management

      Work Force Lesson

      Lacking Ethics in Management

8 Basics of Success

      Eye Contact

      Self Confidence

      Neat Appearance in Sales and Management

Questions and Answers

      Is Everyone Suited For Sales?

      Feeling Great After a Sale

      Response To Mrs. Negative

      Excuses For Not Selling

      Is The Customer Always Right?

      Selling Fun

      Getting Close To Co-Workers

      Should You Use Religion in Sales?

      When The Store Shuts Down

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What readers are saying about "The Specialist"...

"I saw in action what you wrote about today and heard some of the comments of the new salespeople; all too true! Also I went and re-read the sales tip of the day on keeping the paper work a formality. I get it now!"

Comrad, Hampton, VA

"Love it! It's not about you! It's about you showing them why it is beneficial to them. Let them tell you how they want to be sold, and then show them how the product or service fills their need!"

Scott Bradley, Laguna Hills, CA

"I just wanted to let u know, that I have been following...you...and learned a tremendous amount and I try to use it in my everyday life. I just wanted to say thank you, I hope to one day train under you, keep 'em coming!"

Mrs. T, Chicago, IL

"WOW! All I can say is that. I will keep that in mind in my job and I will do everything to out work those around me while still putting them first… thank you kind sir for all the wisdom you are sharing with us."

H.B.K., Virginia Beach, VA

"Wow! You continue to amaze me with your advice and wisdom. Thank you and keep up the outstanding work. I truely enjoy reading your articles daily."

Nicolette Lopez, Fresno, CA

"What a great post! This is the kind on information you don't normally get in a sales training seminar or whatever. Instead of overly-structured, rigid "instruction", you give us a down-to-earth common-sense approach to sales. I love how you make the connection between how you make the sale and how you live your life. Good stuff!"

J.B., Milton, FL

"I cannot begin to tell you how much I have enjoyed each and every one of of your articles!!! Not only have I enjoyed them, but made a point of discussing each article at our sales meetings! Please keep the stories coming….after all, a real pro knows a story…is worth its weight in gold!"

Peggy, Richmond, VA

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Sample Article


The Three Legged Sale...

Lets talk about the three-legged sale. First you ask, what is it? Well those of you that are in sales have missed many opportunities to close a sale because that extra person or persons that came along with your prospect just has to throw in their two cents worth. The beginner will try to sell all three or four people and end up with none of them simply because their lack of experience has not allowed them to be proficient at controlling groups of people.

I hear all of you veterans out there grinning because you think you know how to do it. Conventional wisdom tells you that if you can sell the leader you will sell the rest of them. That works SOMETIMES. What do you do if the leader isn't interested in your product or already has something similar? Aha! Now comes the real artist.

"The Specialist" does not put himself in the position of hoping the leader wants the deal. Instead, what I do is find out is who the leader is and regardless of his interest level I make sure he becomes my new best friend. Now, either way I win! If he likes the product he will influence his friends to go along as well.

That's the easy situation. Where it gets complex is if the leader does not have an interest in your product regardless of the reason. If he has become my new best friend the effect will be exactly the same! He will influence the crowd on your behalf, just for a different reason.

So as you progress in your sales career start seeing more then just the sale. Again, go back to basics and practice closing everyone all the time. In other words, start making yourself a more likeable person by pointing out the good in others and building other's self-esteem. If you work on this concept you will find that making the sale will become secondary and you will feel much more rewarded in your career because besides having more sales then you can count, you will also feel a lot better about yourself. Isn't that what a career should be about anyway, personal growth?

"The Specialist"

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Return Policy


ClickBank will honor its return policy, which is as follows, "ClickBank will, at its option, replace or repair any defective product within 8 weeks from the date of purchase. After 8 weeks all sales are final. ClickBank does reserve the right to alter or revise its return policy at any time."